Bicycle Film Festival

A commercial promoting the submissions of BMX films for the 2010 Bicycle Film Festival. As curators of the BMX section of the festival, Defgrip Studio hit the streets of New York to ask the average person what their favorite BMX film was. The idea for the commercial was to show the BMX world that the average person hasn’t seen a BMX film and to promote BMX film makers to go out a make a great film, submit it to the festival, and share their work with the world.